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Dr Trish Bradbury - Senior Lecturer - Massey University

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Contact details +64 (09) 414 0800  ext. 43403

Dr Trish Bradbury PhD

Senior Lecturer

School of Management

Dr. Trish Bradbury is a Senior Lecturer within the School of Management at Massey University, Auckland, New Zealand. She has extensive experience in managing and coaching sport teams and organisations. She has held such roles as Chef de Mission at the World University Games, Assistant Chef de Mission at the 2000 Paralympic Games, under 19 national girls' volleyball coach, and has been a Board of Director for various national and regional sporting bodies. She has also sat on the Enterprise North Shore Business of Sport Cluster and many university committees such as the Massey Blues Sport and Cultural Committee, the College of Business Board, and in her role as Regional Graduation Marshal, the Graduation Committee. She also has been a University Proctor. She currently sits of the tertiary advisory board for Auckland Sport. Trish’s major research interests concern a variety of aspects of sport/business management related to events, HRM, organisation development and performance management. Trish has published across different genres, and has journal articles in such journals as Sport Management Review; Sport, Business and Management; the Journal of Excellence; and International Journal of Sports Marketing and Sponsorship. She co-edited her most recent book in 2013: Sport Governance: International Case Studies (UK: Routledge). She taught in Massey’s Bachelor of Business Studies (BBS) Sport Management degree for 18 years and currently teaches two BBS core management papers, Organisations and Management, and The Legal and Social Environment of Business. She holds a PhD in Sport Management and a Master of Physical Education in Sport Administration.

Trish has extensive experience in managing/coaching sport teams/organisations and has held roles as Chef de Mission, World University Games; Assistant Chef de Mission, 2000 Paralympic Games; under 19 national girls' volleyball coach, and Board of Director for various sporting bodies. Trish’s research interests concern sport/business management related to events, HRM, organisation development and performance management. Trish has published in such journals as Sport Management Review; Sport, Business and Management; the Journal of Excellence; and International Journal of Sports Marketing and Sponsorship. She has co-edited two books: Sport governance: International case studies, 2013 and Understanding sport management: International perspectives, 2017.


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Professional

Contact details

  • Ph: 09 414 0800 x43403
    Location: QB 2.12, Quad Block B (QB)
    Campus: Albany

Qualifications

  • Doctor of Philosophy in Management - Massey University (2000)

Research Expertise

Research Interests

My research efforts focus on all areas of the management of sport. Examples include: success and sustainability, sport marketing and branding, service management, human resource management related to athlete selection, event planning and management, facility management, and strategic planning and organisational development practices of sport organisations. My research focus is towards core management aspects in a sport context. Current research topics include:

•Sport Governance

*SKYCITY Breakers success and sustainability

•Athlete Selection Criteria and HR Practices

•SPARC's (now Sport NZ) Organisation Development Tool

*Corruption in International Sport Federations

*High performing sport organisations

Thematics

Resource Development and Management, Health and Well-being

Area of Expertise

Field of research codes
Business and Management (150300): Commerce, Management, Tourism And Services (150000): Corporate Governance and Stakeholder Engagement (150303): Human Resources Management (150305): Organisation and Management Theory (150310): Organisational Planning and Management (150312): Other Commerce, Management, Tourism and Services (159900)

Keywords

Sport Management - all aspects

Coaching / Self-Coaching

Athlete Selection

Event Management

Organisational Development

Performance Management

Research Projects

Summary of Research Projects

PositionCurrentCompletedProject Leader 0 1

Research Outputs

Journal

Request Academic Output Bradbury, PE., Gressel, S., & Forsyth, D. (2017). Intuition and decision-making within the context of athlete selection: Perspectives from national sport coaches. New Zealand Journal of Human Resource Management. 17(2), 4-22
[Journal article]Authored by: Bradbury, P., Forsyth, D.
Read Abstract: Bradbury, PE., Gressel, S., & Forsyth, D. (2017). Intuition and decision-making: Perspectives within the context of athlete selection: Perspectives from national sport coaches. New Zealand Journal of Human Resources Management. 17(1), 94-111 Retrieved from https://www.hrinz.org.nz/
[Journal article]Authored by: Bradbury, P.
Read Abstract: Bradbury, PE. (2017). The Routledge Handbook of the Business of Women's Sport. The Routledge Handbook of the Business of Women's Sport. Retreived from https://www.routledge.com/
[Book Review]Authored by: Bradbury, P. Bradbury, PE. (2016). Sport Governance and Administration: An Introduction. Routledge.
[Book Review]Authored by: Bradbury, P.Contributed to by: Bradbury, P. Shanks, ., & Lyberger, . (2016). Sports Marketing: A Strategic Approach. Routledge, Taylor and Francis.
[Book Review]Contributed to by: Bradbury, P.

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Bradbury, PE. (2015). Sponsorship for sport managers. Sport Management Review. 18(3), 481-482
[Book Review]Authored by: Bradbury, P.
Read Online: Bradbury, T., & O Boyle, I. (2015). Batting above average: Governance at New Zealand cricket. Corporate Ownership and Control. 12(4CONT3), 352-363
[Journal article]Authored by: Bradbury, P.
Read Abstract: 1 Bradbury, PE., & O'Boyle, I. (2015). Batting above average: Governance at New Zealand Cricket. Corproate Ownership & Control. 12(4), 352-363 Retrieved from http://www.virtusinterpress.org/
[Journal article]Authored by: Bradbury, P.
Read Abstract: Bradbury, PE. (2014). Moral Issues in Business. Higher Education. Retreived from http://www.cengage.com.au/
[Book Review]Authored by: Bradbury, P. Bradbury, PE. (2014). Management in New Zealand. Higher Education. Retreived from http://www.cengage.com.au/
[Book Review]Authored by: Bradbury, P. Middleditch, L., & Bradbury, T. (2014). World Masters Games 2017: Organisational delivery models. International Journal of Event and Festival Management. 5(3), 263-278
[Journal article]Authored by: Bradbury, P.
Read Online: Read Abstract: Bradbury, T. (2014). Sponsorship for Sport Managers. Sport Management Review. , Retreived from http://www.sciencedirect.com/science/article/pii/S1441352314000412
[Book Review]Authored by: Bradbury, P.
Read Online: Bradbury, T. (2013). International Sport Management. Sport Management Review. 16(2), 251-252Retreived from http://www.sciencedirect.com/science/article/pii/S1441352312001398
[Book Review]Authored by: Bradbury, P.
Read Online: Bradbury, T. (2011). A practical guide to sort management internships. Sport Management Review. 14(4), 464-464Retreived from http://www.journals.elsevier.com/sport-management-review/
[Book Review]Authored by: Bradbury, P. Li, M., MacIntosh, E., & Bravo, G. (2013). International Sport Management 1st edition. Sport Management Review. 16(2), 251-252 Retrieved from http://www.sciencedirect.com/science/journal/aip/14413523
[Journal article]Authored by: Bradbury, P.
Read Online: Bradbury, T. (2013). International Sport Management, 1st edition Human Kinetics. SPORT MANAGEMENT REVIEW. 16(2), 251-252
[Journal article]Authored by: Bradbury, P.
Read Online: Bradbury, T., & Forsyth, D. (2012). You’re in; you’re out: Selection practices of coaches. Sport, Business and Management: An International Journal. 2(1), 7-20
[Journal article]Authored by: Bradbury, P., Forsyth, D.
Read Online: Read Abstract: 3 Bradbury, T. (2011). A practical guide to sport management internships, 1st edition. SPORT MANAGEMENT REVIEW. 14(4), 464-464
[Journal article]Authored by: Bradbury, P.
Read Online: Bradbury, T., & Catley, B. (2007). Committing regicide: rebranding the football kingz. International Journal of Sports Marketing and Sponsorship. 9(1), 11-22
[Journal article]Authored by: Bradbury, P., Catley, B.
Read Abstract: 2 1 Schmidt, L., & Bradbury, TE. (2004). Festival and special event management. Journal of Sport Management. 18(1), 74-76
[Journal article]Authored by: Bradbury, P. Wiersma, C., & Bradbury, TE. (2004). Academia and industry: Ever the twain shall meet?. Australasian Parks and Leisure. 7(3), 35-36
[Journal article]Authored by: Bradbury, P. Bradbury, TE. (2003). Sport and recreation New Zealand (SPARC): Lighting the way. Sport Management Association of Australia and New Zealand Newsletter. (7), 4-4
[Journal article]Authored by: Bradbury, P. Bradbury, TE. (2002). Ahead of the play: Strategies for self-coaching. New Zealand Coach. 11(1), 18-19
[Journal article]Authored by: Bradbury, P. Bradbury, PE. (2002). Stepping stones: Guidelines for self-coaching. New Zealand Coach. 10(4), 24-26
[Journal article]Authored by: Bradbury, P. Bradbury, PE. (2002). DIY athletes: Self-coaching defined. New Zealand Coach. 10(3), 15-17
[Journal article]Authored by: Bradbury, P. Bradbury, PE. (2001). Stepping on up: Guidelines for self-coaching. Journal of Excellence. (5), 78-88
[Journal article]Authored by: Bradbury, P. Bradbury, TE. (2000). The great outdoors. Employment Today. (61), 50-51
[Journal article]Authored by: Bradbury, P. Bradbury, TE. (2000). Self-Coaching as personal leadership. Employment Today. (61), 18-19
[Journal article]Authored by: Bradbury, P. Bradbury, PE. (2000). Athletes doing it for themselves: Self-coaching strategies of New Zealand Olympians. Journal of Excellence. (3), 55-66
[Journal article]Authored by: Bradbury, P.

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Book

Bradbury, P. (2018). Sport in Oceania. In International Sport Management. : Human Kinetics
[Chapter]Authored by: Bradbury, P.Contributed to by: Bradbury, P. Richardson, SA. (2017). The economics of sport. In P. BRADBURY, & I. O'Boyle (Eds.) Understanding Sport Management: International Perspectives. (pp. 198 - 211). Abingdon, United Kingdom: Routledge
[Chapter]Authored by: Richardson, S.Edited by: Bradbury, P. Bradbury, PE. (2017). International Sport Management. In . Li, . MacIntosh, & . Bravo (Eds.) Sport in Oceania. Champaign, United States of America: Human Kinetics
[Chapter]Authored by: Bradbury, P. Bradbury, PE., & O'Boyle, I. (2017). The continuing evolution of sport management. In T. Bradbury (Ed.) Understanding Sport Management: International perspectives. (pp. 273 - 281). London, UK: Routledge
[Chapter]Authored by: Bradbury, P. O'Boyle, I., & Bradbury, T. (2017). The new sport managment environment. In PE. Bradbury, & I. O'Boyle (Eds.) Understanding sport management: International perspectives. (pp. 3 - 10). London, UK: Routledge
[Chapter]Authored by: Bradbury, P.Edited by: Bradbury, P.

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Bradbury, T., & O'Boyle, I. (Eds.) (2017). Understanding sport management: International perspectives. London, United Kingdom: Routledge
[Edited Book]Authored by: Bradbury, P.
Read Abstract: Thompson, A. (2017). Communication and social media. In P. Bradbury, & I. O'Boyle (Eds.) Understanding sport management: International perspectives. (pp. 215 - 228). Milton Park, UK: Routledge
[Chapter]Edited by: Bradbury, P. Kinicki, ., & Williams, . (2016). Management: A practical introduction. In Management: A practical introduction. : McGraw-Hill
[Chapter]Contributed to by: Bradbury, P. Shaw, W. (2016). Moral Issues in Business. In Moral Issues in Business. Australia: Cengage Learning Australia
[Chapter]Contributed to by: Bradbury, P. Bradbury, PE. (2016). Case Study: The biggest 'stuff-up' in New Zealand sport?. In Moral Issues in Business. (pp. 503 - 505). Victoria, Australia: Cengage Learning
[Chapter]Authored by: Bradbury, P. bradbury, P. (2015). The biggest 'stuff-up' in New Zealand sport?. In Moral Issues in Business. Melbourne, Australia: Cengage Australia
[Chapter]Authored by: Bradbury, P.Contributed to by: Bradbury, P. Bradbury, PE. (2014). Example Box: Horizontal Design: A University Committee in Action. In Management: A practical introduction. (pp. 267 - 267). Australia: McGraw Hill Education
[Chapter]Authored by: Bradbury, P. Bradbury, PE. (2014). Adaptive culture in practice. In Management: A practical Introduction. (pp. 256 - 257). Australia: McGraw Hill Education
[Chapter]Authored by: Bradbury, P. Bradbury, PE., Kinicki, A., Scott-Ladd, B., & Perry, M. (2014). Planning for Success and Sustainability. In Management: A Practical Introductiong. Australia: McGraw Hill Education
[Chapter]Authored by: Bradbury, P. O’Boyle, I., & Bradbury, T. (2014). Introduction. In I. O'Boyle, & T. Bradbury (Eds.) Sport Governance: International Case Studies. (pp. 1 - 6). Milton Park, UK: Routledge
[Chapter]Authored by: Bradbury, P. Bradbury, PE., & O'Boyle, I. (2013). The future: Trends and challenges in sport governance. In Sport Governance: International Case Studies. (pp. 277 - 288). London: Routledge
[Chapter]Authored by: Bradbury, P. Bradbury, PE., & O'Boyle, I. (2013). Current issues in modern sport governance. In Sport Governance: International Case Studies. (pp. 7 - 19). London: Routledge
[Chapter]Authored by: Bradbury, P. Bradbury, PE., & O'Boyle, I. (2013). Introduction. In Sport Governance: International Case Studies. (pp. 1 - 6). London: Routledge
[Chapter]Authored by: Bradbury, P. O'Boyle, I., & Bradbury, T. (Eds.) (2013). Sport governance: International case studies. London, United Kingdom: Routledge
[Edited Book]Authored by: Bradbury, P.Edited by: Bradbury, P. O’Boyle, I., & Bradbury, T. (2013). Current issues in modern sport governance. In I. O'Boyle, & T. Bradbury (Eds.) Sport Governance: International Case Studies. (pp. 7 - 19). : Routledge
[Chapter]Authored by: Bradbury, P. Bradbury, PE. (2006). Strategy and planning. In Sport business management in Aotearoa/New Zealand. (pp. 130 - 146). Soth Melbourne, Australia: Thomson Dunmore Press
[Chapter]Authored by: Bradbury, P. Bradbury, T. (2012). Strategic management. In S. Leberman, C. Collins, & L. Trenberth (Eds.) Sport business management in New Zealand and Australia. (pp. 124 - 136). Australia: Cengage Learning Australia
[Chapter]Authored by: Bradbury, P. Bradbury, PE. (2008). Paralympic Sport and New Zealand: The Journey. In K. Gilbert, & OJ. Schantz (Eds.) The Paralympic Games: Empowerment or Side Show?. (pp. 200 - 212). : Meyer & Meyer Verlag
[Chapter]Authored by: Bradbury, P.
Read Abstract: Catley, BE., & Bradbury, PE. (2007). Once were Kingz: Building brand equity in a rebranded football club. In JD. James (Ed.) Sport Marketing Across the Spectrum: Research from Emerging, Developing, and Established Scholars. (pp. 143 - 156). Morgantown, WV: Fitness Information Technology
[Chapter]Authored by: Bradbury, P., Catley, B. Bradbury, PE. (2006). Strategy and planning. In S. Leberman, C. Collins, & L. Trenberth (Eds.) Sport business management in Aotearoa/New Zealand. (pp. 130 - 146). South Melbourne, Australia: Thomson Dunmore Press
[Chapter]Authored by: Bradbury, P.

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Thesis

Bradbury, PE. (2000). Athletes doing it for themselves: Self-coaching experiences of New Zealand olympians. (Doctoral Thesis, Massey University)
[Doctoral Thesis]Authored by: Bradbury, P.

Report

Bradbury, G., & Bradbury, P. (2017). Sport official service review report: Building a community for developing sport officials. OCP Group.
[Commissioned Report]Authored by: Bradbury, P.Contributed to by: Bradbury, P.
Read Abstract: Bradbury, P., & Barney, AR. (2016). North Shore events centre: Feasibility study of proposed facility expansion. North Shore Events Centre.
[Commissioned Report]Authored by: Barney, A., Bradbury, P.
Read Abstract: Bradbury, PE., & Barney, A. (2015). North Shore Events Centre: Feasibility study of proposed facility expansion.
[Commissioned Report]Authored by: Barney, A., Bradbury, P.
Read Abstract: Bradbury, P., Cardow, A., & Sayers, J. (2010). North Shore Events Centre proposed facility extension feasibility study. Commissioned by the Manager of the North Shore Events Centre..
[Commissioned Report]Authored by: Bradbury, P., Cardow, A., Sayers, J. Bradbury, P., Cardow, A., & Sayers, J. (2010). North Shore Events Centre: Proposed facility extension feasibility study.
[Commissioned Report]Authored by: Bradbury, P., Cardow, A., Sayers, J.

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Bradbury, TE. (2004). Economic Impact Report: 2004 Trans Tasman Masters Games, North Shore City, New Zealand, 20-27 March 2004.
[Commissioned Report]Authored by: Bradbury, P.

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Conference

Bradbury, PE., & White, T. (2017, November). Managing High Performance Sport: Factors Influencing the Role of New Zealand High Performance Directors’. Presented at the Sport Management Association of Australia and New Zealand (SMAANZ). Gold Coast Australia.
[Conference Oral Presentation]Authored by: Bradbury, P.
Read Abstract: Bradbury, PE., & O'Grady, W. (2016). Strategic management in high performance sport organisations: Insights from the balanced scorecard and SPLISS. , Sport Management Association of Australia and New Zealand
[Conference Abstract]Authored by: Bradbury, P.
Read Abstract: Bradbury, PE., & O'Grady, W. (2016). MANAGING STRATEGIC PERFORMANCE IN SPORT ORGANISATIONS: THE CASE OF HIGH PERFORMANCE SPORT NEW ZEALAND. , European Association for Sport Management
[Conference Abstract]Authored by: Bradbury, P.
Read Abstract: Bradbury, PE. (2015, June). Managing delivery of the World Masters Games 2017: A mulitple delivery partner model. Presented at North American Society for Sport Management. Ottawa, Canada.
[Conference Oral Presentation]Authored by: Bradbury, P.
Read Abstract: Bradbury, PE. (2015). Managing delivery of the World Masters Games 2017: A multiple delivery partner model. , North American Society for Sport Management Ottawa Canada
[Conference Abstract]Authored by: Bradbury, P.
Read Abstract:

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Bradbury, P., & Sayers, JG.The SKYCITY Breakers. A values-based culture. . Deakin University, Melbourne, Australia
[Conference Paper]Authored by: Bradbury, P., Sayers, J. Sayers, JG., & Bradbury, T. (2014). The SKYCITY Breakers: A values-based culture. , Sport Management Australia and New ZEaland
[Conference Abstract]Authored by: Bradbury, P. Bradbury, PE. (2013, November). Ensuring the successful delivery of the World Masters Games 2017: A review of comparable organizational delivery models. Presented at Sport Management Association of Australia and New Zealand. Dunedin, New Zealand.
[Conference Oral Presentation]Authored by: Bradbury, P. Bradbury, PE. (2013, June). Best practice governance for non-profit sport boards: Roles, caliber, and structure. Presented at European Academy of Management. Istanbul, Turkey.
[Conference Oral Presentation]Authored by: Bradbury, P. Middleditch, L., & Bradbury, T. (2013, November). Ensuring the successful delivery of the World Masters Games 2017: A review of comparable organisational delivery models. Presented at Sport Management Association of Australia and New Zealand. Dunedin, New Zealand.
[Conference Oral Presentation]Authored by: Bradbury, P.
Read Abstract: Bradbury, PE., & Sayers, J.Sustainable Success: The SKYCITY Breakers' road to ANBL Championship titles. . Sydney, Australia
[Conference Paper]Authored by: Bradbury, P., Sayers, J. Bradbury, PE., & Forsyth, Darryl, .(2011, November 22). "INTUITION” & NATIONAL LEVEL ATHLETE SELECTION. In SMAANZ Conference Proceedings, Sport Management Association of Australia and New Zealand (SMAANZ)
[Conference Abstract]Authored by: Bradbury, P.
Read Abstract: Bradbury, T. (2013). Best practice governance for non-profit sport boards: Roles, calibre and structure. EURAM 2013 13th Annual Conference of the European Academy of Management: Papers. (pp. 1 - 28). : 13th Annual Conference of the European Academy of Management [EURAM 2013]: Democratising Management
[Conference Paper in Published Proceedings]Authored by: Bradbury, P.
Read Abstract: Bradbury, T. (2013, June). Best practice governance for non-profit sport boards: Roles, calibre and structure. Presented at 13th Annual Conference of the European Academy of Management [EURAM 2013]: Democratising Management. Istanbul, Turkey.
[Conference Oral Presentation]Authored by: Bradbury, P.
Read Abstract: Bradbury, T. (2012, June). Defining intuition: Perspectives from national sport coaches. Presented at Administrative Sciences Association of Canada [ASAC 2012] Conference: Exploring the New World of Work. St John's, Newfoundland and Labrador.
[Conference Oral Presentation]Authored by: Bradbury, P.
Read Abstract: Bradbury, T.(2012). Defining intuition: Perspectives from national sport coaches. Paper presented at the meeting of Annual Conference of the Administrative Sciences Association of Canada Divisional Proceedings, Volume 33. St John's, Newfoundland and Labrador
[Conference Paper]Authored by: Bradbury, P.
Read Abstract: Bradbury, T. (2012). Sustainable success: The Skycity Breakers' road to ABNL championship titles. In 18th Annual Sport Management Association of Australia and New Zealand [SMAANZ] Conference: Sport Innovation and Engagement: Program and Book of Abstracts(pp. 24 - 24). , 18th Annual Sport Management Association of Australia and New Zealand [SMAANZ] Conference: Sport Innovation and Engagement Australia: Sport Management Association of Australia and New Zealand
[Conference Abstract]Authored by: Bradbury, P.
Read Abstract: Bradbury, T. (2012, November). Sustainable success: The Skycity Breakers' road to ABNL championship titles. Presented at 18th Annual Sport Management Association of Australia and New Zealand [SMAANZ] Conference: Sport Innovation and Engagement. Sydney, NSW, Australia.
[Conference Oral Presentation]Authored by: Bradbury, P.
Read Abstract: Bradbury, T. (2012, November). Plenary: Wanted: A Asian All Black. Presented at 18th Annual Sport Management Association of Australia and New Zealand [SMAANZ] Conference: Sport Innovation and Engagement. Sydney, NSW, Australia.
[Conference Oral Presentation]Authored by: Bradbury, P. Bradbury, PE. (2011). The Sport Management Practicum: Real life and reflective learning. In on disk, North American Society of Sport Management (NASSM) London, Ontario: NASSM - University of Western Ontario
[Conference Abstract]Authored by: Bradbury, P.
Read Abstract: Forsyth, DK., & Bradbury, T., . (2011). Intuition and national level athlete selection. In SMAANZ 17th Annual Conference(pp. 35 - 35). , Sport Management Association of Australia and New Zealand's (SMAANZ) 17th Annual Conference
[Conference Abstract]Authored by: Bradbury, P., Forsyth, D.
Read Abstract: Forsyth, DK., & Bradbury, T. (2011). The role of intuition in the selection process: Elite athlete selection. Proceedingsa of The Annual International Conference on Human Resource Management and Professional Development for the Digital Age. : The Annual International Conference on Human Resource Management and Professional Development for the Digital Age, Singapore
[Conference Paper in Published Proceedings]Authored by: Bradbury, P., Forsyth, D.
Read Abstract: Bradbury, P., Beaman, S., & Edwards, B. (2010, September). The organisational development tool: Sport and recreation New Zealand's quest to create successful and sustainable organisations. Presented at The 18th European Association for Sport Management Conference: Bridging sport management across Europe. Prague, Czech Republic.
[Conference Oral Presentation]Authored by: Bradbury, P. Bradbury, P., Beaman, S., & Edwards, B. (2010). The organisational development tool: Sport and Recreation New Zealand's quest to create successful and sustainable organisations. In The 18th European Association for Sport Management Conference: Bridging sport managment across Europe(pp. 197 - 198). : European Association for Sport Management
[Conference Abstract]Authored by: Bradbury, P. Beaman, S., Bradbury, P., & Honnor, G. (2010, November). How SPARC is improving the capability of sport via the organisational development tool. Presented at 16th Annual Sport Management Association of Australia and New Zealand Conference, Sport Management in Action. Victoria University, Wellington, New Zealand.
[Conference Oral Presentation]Authored by: Bradbury, P. Beaman, S., Bradbury, P., & Honnor, G. (2010). How SPARC is improving the capability of sport via the organisational development tool. In 16th Annual Sport Management Association of Australia and New Zealand Conference(pp. 2 - 2). : Sport Management Association of Australia and New Zealand
[Conference Abstract]Authored by: Bradbury, P. Bradbury, PE., Dickson, G., Davies, J., & Turco, D. (2009). 2011 Rugby World Cup Research Workshop. In The 17th Annual European Sport Management Conference EASM(pp. 313 - 313). : EASM
[Conference Abstract]Authored by: Bradbury, P. Bradbury, PE.(2009). Session chair at the 2009 EASM conference. . Amsterdam, The Netherlands
[Conference Other]Authored by: Bradbury, P. Davies, J., Bradbury, PE., & Dickson, G. (2009). The role of franchising in creating effective organisations in sport. In 17th Annual European Sport Management Conference(pp. 132 - 135). : EASM
[Conference Abstract]Authored by: Bradbury, P. Bradbury, PE., Asquith, AR., Faapoi, E., & Cardow, AG. (2008, November). The Rugby World Cup: Auckland, and New Zealand, have three years to prepare - can they deliver??. Presented at Sport Management Association of Australia and New Zealand. Fremantle, WA.
[Conference Oral Presentation]Authored by: Asquith, A., Bradbury, P., Cardow, A. Bradbury, PE., Asquith, AR., Faapoi, E., & Cardow, AG. (2008, November). The 2011 rugby world cup: will Auckland deliver??. Presented at Sport Management Association of Australia and New Zealand Conference. Frementle, WA, Australia.
[Conference Oral Presentation]Authored by: Asquith, A., Bradbury, P., Cardow, A. Bradbury, PE., Asquith, AR., Faapoi, E., & Cardow, AG. (2008). The 2011 Rugby World Cup: Will Auckland deliver??. In Proceedings of the Sport Management Association of Australia and New Zealand Conference(pp. 18 - 18). , Sport Management Association of Australia and New Zealand: Promaco Conventions Pty Ltd
[Conference Abstract]Authored by: Asquith, A., Bradbury, P., Cardow, A. Bradbury, PE., Pitts, B., Danylchuk, K., Ferkins, L., Wiersma, C., & Shilbury, D. (2008, November). Six degrees of collaboration: Creating and maintaining collaborative relationships for successful scholarly productivity. Presented at Sport Management Association of Australia and New Zealand (SMAANZ) Conference. Fremantle, WA, Australia.
[Conference Oral Presentation]Authored by: Bradbury, P. Bradbury, PE., Pitts, B., Danylchuk, K., Ferkins, L., Wiersma, C., & Shilbury, D. (2008). Six degrees of collaboration: Creating and maintaining collaborative relationships for successful scholarly productivity. In Proceedings of the Sport Management Association of Australia and New Zealand (SMAANZ) Conference: Promaco Conventions Pty Ltd
[Conference Abstract]Authored by: Bradbury, P. Pitts, B., Zhang, J., Danylchuk, K., Cianfrone, B., Lu, D., & Bradbury, PE. (2008). Six degrees of collaboration: Creating and maintaining collabrative relationships for successful scholary productivity as a sport management professor. In Proceedings of the 23rd Annual Conference of the North American Society for Sport Management(pp. unpaged). : NASSM
[Conference Abstract]Authored by: Bradbury, P. Bradbury, PE. (2007). Adapting human resource management processes to athlete selection. In V. Smith, & B. Seguin (Eds.) Annual Conference of the Administrative Services Association of Canada Proceedings. Vol. 28 (pp. 32 - 45). Ottawa, Canada
[Conference Paper in Published Proceedings]Authored by: Bradbury, P.
Read Abstract: Bradbury, PE., Asquith, AR., Faapoi, E., & Cardow, AG. (2007). Auckland under the global spotlight in 2011: The Rugby World Cup bonanza. In The Sport Management Association of Australia and New Zealand Conference: Convenient and Inconvenient Truths(pp. 20). : AUT
[Conference Abstract]Authored by: Asquith, A., Bradbury, P., Cardow, A. Bradbury, PE.(2007). Paper reviewer.
[Conference Other]Authored by: Bradbury, P. Bradbury, PE. (2006). Communicating Assertively. In Conference handbook and proceedings Vol. Day One Session three (pp. 1 - 14). , Northland Sports Conference Whangarei, NZ: Sport Northland
[Conference Abstract]Authored by: Bradbury, P. Bradbury, PE., & Catley, B, . (2006). Marketing a new entity: The Kingz have been lanced - will the Knights rein?. In Sport Marketing Quarterly - Supplement abstracts of completed research(pp. 61 - 61). , Sport Marketing Association Denver, Colorado: Sport Marketing Association
[Conference Abstract]Authored by: Bradbury, P. Bradbury, PE. (2006, June). Communicating assertively. Presented at Northland Sports Conference. Northland, NZ.
[Conference Oral Presentation]Authored by: Bradbury, P. Bradbury, PE., & Catley, BE. (2006, November). Marketing a new entity: The Kingz have been lanced-will the Knights rein?. Presented at 4th Annual Sport Marketing Association Conference. Denver, CO.
[Conference Oral Presentation]Authored by: Bradbury, P., Catley, B. Bradbury, TE. (2005, November). Committing regicide: Rebranding the Football Kingz. Presented at Essential Elements of Sports Management. Canberra, ACT.
[Conference Oral Presentation]Authored by: Bradbury, P. Sayers, JG., & Bradbury, TE. (2004, September). The aesthetic labour of fitness workers: Embodiment, cultural capital and consumption. Presented at Work, Employment and Society Conference 2004. Manchester, UK.
[Conference Oral Presentation]Authored by: Bradbury, P., Sayers, J. Bradbury, TE., & Sayers, JG. (2004, November). Appearance management and fitness workers: A survey into recruitment practices. Presented at 10th Anniversary Conference of the Sports Management Association of Australia and New Zealand. Melbourne, VIC.
[Conference Oral Presentation]Authored by: Bradbury, P., Sayers, J. Edwards, MF., & Bradbury, TE. (2004, May). Experiential training activities for sport teams. Presented at Activate Secondary School Sports Conference 2004. Waipuna Hotel, Auckland, NZ.
[Conference Oral Presentation]Authored by: Bradbury, P. Sayers, JG., & Bradbury, TE. (2004). Let the music take your mind: Aesthetic labour and working out to music. Work, Employment and Society Conference. (pp. unpaged). Manchester, UK
[Conference Paper in Published Proceedings]Authored by: Bradbury, P., Sayers, J. Schwarz, E., & Bradbury, TE. (2004, November). Experiential learning from a global perspective. Presented at 10th Anniversary Conference of the Sport Management Association of Australia and New Zealand. Melbourne, VIC.
[Conference Oral Presentation]Authored by: Bradbury, P. Bradbury, TE. (2003, September). Athlete selection: Gut feeling or rational process. Presented at 11th European Sport Management Congress. Stockholm, Sweden.
[Conference Oral Presentation]Authored by: Bradbury, P. Wiersma, C., & Bradbury, TE. (2003, November). Job ads: A pragmatic look at competencies. Presented at 9th Annual Conference of the Sport Management Association of Australia and New Zealand. University of Otago, Dunedin, NZ.
[Conference Oral Presentation]Authored by: Bradbury, P. Bradbury, TE., & Wiersma, C. (2003, November). Academia and industry: Ever the twain shall meet???. Presented at 9th Annual Conference of the Sport Management Association of Australia and New Zealand. University of Otago, Dunedin, NZ.
[Conference Oral Presentation]Authored by: Bradbury, P. Bradbury, TE., & Macky, KA. (2002, November). Athlete selection: Gut feeling or rational process?. Presented at 8th Annual Conference of the Sport Management Association of Australia and New Zealand. Central Queensland University, Rockhampton, QLD.
[Conference Oral Presentation]Authored by: Bradbury, P. Bradbury, TE. (2001, September). Self-coaching: A personal development tool. Presented at DisAbility in Education Conference. Massey University, Auckland, NZ.
[Conference Oral Presentation]Authored by: Bradbury, P. Bradbury, TE. (2000, November). Paralympic New Zealand's gold medal preparation: Theory into practice. Presented at 6th Annual Conference of the Sport Management Association of Australia and New Zealand. Hamilton, NZ.
[Conference Oral Presentation]Authored by: Bradbury, P.

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Other

bradbury, P. (2017, February). Contribute thoughts on Strategic Planning.
[Oral Presentation]Contributed to by: Bradbury, P.
Read Abstract: Bradbury, P., & Walters, E. (2016, February). Sideline behavior in Sport.
[Oral Presentation]Authored by: Bradbury, P.Contributed to by: Bradbury, P. bradbury, P. (2016, September). Speak to WMG team about experience as WMG athlete. In World Masters Game Team.
[Oral Presentation]Authored by: Bradbury, P.Contributed to by: Bradbury, P. Bradbury, PE. (2015). Management: A practical introduction 1st Ed.. (pp. 267 - 267). McGraw Hill Education
[Other]Contributed to by: Bradbury, P.
Read Abstract: Bradbury, PE. (2015). Management: A practical introduction 1st Ed., Australia: McGraw Hill Education.. (pp. 256 - 257). McGraw-Hill
[Other]Contributed to by: Bradbury, P.
Read Abstract:

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Bradbury, PE., & Sayers, J. (2014, March). 'SKYCITY Breakers: A values-based culture, competition and connectivity'. In MPOWER's 'After 5 - People and Work' seminar.
[Oral Presentation]Authored by: Bradbury, P., Sayers, J. Bradbury, PE. (2014, March). Sponsor Partnership at World Masters Games.
[Oral Presentation]Authored by: Bradbury, P. Bradbury, T., & Sayers, J. (2014, March). SKYCITY Breakers - A values-based culture, competition and connectivity. Presented at Auckland. : MPOWER Massey University.
[Oral Presentation]Authored by: Bradbury, P.
Read Abstract: Bradbury, PE. (2013, September). AUT's Sport Business Research Group.
[Oral Presentation]Authored by: Bradbury, P. Bradbury, PE. (2009). Lecturer of the year nomination.
[Other]Authored by: Bradbury, P. Bradbury, PE. (2007). Managing Resources Module.
[Other]Authored by: Bradbury, P. Bradbury, PE. (2007). Managing others module outline. (pp. 1 - 13).
[Other]Authored by: Bradbury, P. Bradbury, PE. (2007). Planning, evaluation and modifications module. (pp. 1 - 18).
[Other]Authored by: Bradbury, P. Bradbury, PE. (2012, June). Athlete selection practices..
[Oral Presentation]Authored by: Bradbury, P. Bradbury, PE. (2012, June). Seminar and Workshop: Sport development: Planning and preparation for sustainable sport and recreation programmes..
[Oral Presentation]Authored by: Bradbury, P. Bradbury, PE. (2008). Contribution to MBA programme.
[Other]Authored by: Bradbury, P. Bradbury, PE. (2007). Sport Knowledge Australia Distance Education: Sport Facility Management Modules (10). Thomson Education
[Other]Authored by: Bradbury, P. Bradbury, PE. (2007). SPARC - Coaching Model Frameworks for Programme Management: Managing finances, resources and information; Managing resources; Managing others; Planning, evaluation, and modifications; and Athlete selection. SPARC
[Other]Authored by: Bradbury, P. Bradbury, PE. (2006, June). Master of ceremonies. In Fundraising Breakfast. Presented at North Harbour Softball Association, Auckland, NZ.
[Oral Presentation]Authored by: Bradbury, P. Bradbury, PE. (2006, February). Master of ceremonies. In Orientation Dinner. Presented at Massey University, Auckland, NZ.
[Oral Presentation]Authored by: Bradbury, P. Bradbury, PE. (2006, May). Master of ceremonies. In Albany Graduation Dinner. Presented at Massey University, Auckland, NZ.
[Oral Presentation]Authored by: Bradbury, P. Bradbury, PE. (2006, October). Master of ceremonies. In Blues Sports Awards. Presented at Massey University, Auckland, NZ.
[Oral Presentation]Authored by: Bradbury, P. Sayers, JG., & Bradbury, TE. (2005, September). The power of appearance: A study of recruitment practices in the fitness industry. : The European Association for Sport Management and the Institute of Sport and Recreation Management.
[Oral Presentation]Authored by: Bradbury, P., Sayers, J. Bradbury, TE. (2004, January). Nailing sponsorship. : Squash Auckland Professional Development Series.
[Oral Presentation]Authored by: Bradbury, P. Wiersma, C., & Bradbury, TE. (2004, August). Academia and industry: Ever the twain shall meet?. : New Zealand Recreation Association.
[Oral Presentation]Authored by: Bradbury, P. Wiersma, C., Ferkins, L., & Bradbury, TE. (2003, June). Tap into the student bank. : New Zealand Recreation Association.
[Oral Presentation]Authored by: Bradbury, P. Bradbury, TE. (2000, June). Athletes doing it for themselves: Self-coaching experiences of New Zealand Olympians. : Springfield College Department of Psychology.
[Oral Presentation]Authored by: Bradbury, P. view less...

Consultancy and Languages

Consultancy

  • July 2016-March 2017 - Sport Newfoundland and Labrador, Canada
    Sport Official Service Review Report
  • July 2016-December 2016 - North Shore Events Centre
    North Shore Events Centre: Feasibility Study of Proposed Facility Expansion Report
  • Fenruary - November 2010 - North Shore City Council
    North Shore Events Centre Expansion Feasibility Study
  • January - December 2007 - SPARC (Now Sport New Zealand)
    Writing of Coaching Model Frameworks for Programme Management: Managing finances, resources and information; Managing resources; Managing others; Planning, evaluation, and modifications; and Athlete selection.
  • January - December 2007 - Sport Knowledge Australia Distance Education
    Sport Facility Management Modules (10)

Languages

  • English
    Last used: today!
    Spoken ability: Excellent
    Written ability: Excellent
  • French
    Last used: January 2014
    Spoken ability: Average
    Written ability: Needs work

Supervision and Teaching

Contact Supervisor

Summary of Doctoral Supervision

PositionCurrentCompletedSupervisor 1 0 Co-supervisor 0 1

Teaching

My teaching philosophy is totally student oriented in that I teach in a way that the students are coached, mentored, counseled, facilitated, and challenged. I challenge them holistically to take responsibility for their own personal development and growth. I use reflective questioning and situational analysis allowing them to think for themselves instead of being provided the answers. I am able to do this through teaching methods which include: interactive lectures, guest speakers, videos, field trips, and use of practical examples.

Courses Coordinated

  • 152.238 Professional Development for the Sport Industry
  • 234.131 Introduction to Sport Organisations and Development
  • 234.233 Sport Event Management
  • 234.238 Professional Development for the Sport Industry
  • 234.338 Sport Management/Coaching Practicum
  • 234.731 Advanced Sport in the Social Context

Current Doctoral Supervision

Supervisor of:

  • Shamalka Perera - Doctor of Philosophy
    Understanding Inclusion: An Exploratory Study of Employees’ Perceptions

Completed Doctoral Supervision

Co-supervisor of:

  • 2013 - Ira Fachira - Doctor of Philosophy
    Knowledge and Learning in a Service context: Sensemaking in an Online Community of Hair Stylists

Media and Links

Media

  • 26 Jan 2017 - Radio
    Sports Sponsorship
    Invited by Alex Mason from Newstalk ZB to speak aboout sports sponsoship and Adidas ending its athletics sponsorship
  • 19 Oct 2014 - Newspaper
    Wellbeing: Workplace workouts work
    Interviewed by Rachel Grunwell from the Herald on Sunday to speak about corporate well-being or health promotion programmes and whether it makes a difference if businesses pay for and support them
  • 19 May 2016 - Radio
    Sideline behaviour in sport
    Participated in a radio interview on Radio Live
  • 19 May 2015 - Radio
    Radio Live Interview
    Invited to be interviewed by Sean Plunket of Radio Live on sideline behaviour in sport as there was an incident in an under-8s rugby game where the game was called off after adults stormed field. The
  • 01 Sep 2016 - Television, Radio
    Big Issues in Sport
    Interviewed by Alison Peacock for the Paul Henry Morning News show on the Big Issues in (Sport) Business events
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  • 01 Nov 2016 - Newspaper
    Business of sport sponsorship
    Interviewed by Susan Edmunds, Fairfax Media about the business of sport sponsorship and Jonah Lomu's sponsorship and commercial endorsments
  • 01 Jan 2016 - Radio
    Massey's BSM comencing in July 2016
    Interviewed by Mark Watson on Radio Sport about Massey's BSM commencing in 2016 July
  • 01 Feb 2017 - Other
    Commercial Plan & Strategy for Aktive Auckland
    Interviewed by Mike Hall-Taylor from HT Group to gather information for the writing of a Commercial Plan & Strategy for Aktiv Auckland, of which I am a member of their Tertiary Advisory Group
  • 01 Dec 2016 - Radio
    Trush for Jonah Lomu's Sons
    Invite by Sharon Brettkelly from Radio New Zealand to be interviewed about the trst that has been set up for Jonah Lomu's sons since his passing wanting an idea of what his sponsorships would have bee
  • 01 Aug 2016 - Newspaper
    Support of Cheifs players
    Invited by Susan Edmonds, reporter with to comment on the Chiefs stripper scandal, in an article titled 'Support of Chiefs players may be more damaging than sponsorship association: Expert'
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