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Schweizer Familie

Schweizer Familie
Schweizer Familie (Zeitschrift) Logo.svg
Logo of Schweizer Familie
Editor-in-chief Daniel Dunkel
Categories Family magazine
Frequency Weekly
Circulation 174,538 (2014)
Year founded 1893; 125 years ago (1893)
Company Tamedia AG
Country Switzerland
Based in Zurich
Language German
Website Schweizer Familie

Schweizer Familie (meaning Swiss Family in English) is a German language weekly family magazine published in Switzerland. It is one of the oldest magazines in the country.

History and profile

Schweizer Familie was established in 1893.[1] The magazine is published weekly and has its headquarters in Zurich.[1] The weekly is part of Tamedia AG,[2] which acquired it in 1933.[3] In 1971 another title of the company, Schweizer Heim, was merged with Schweizer Familie.[3]

Daniel Dunkel is the editor-in-chief of Schweizer Familie.[1]

Schweizer Familie covers such topics as extraordinary figures, travel, nature, health, wellness, fashion, and lifestyle.[1] The magazine has a supplement, TV Täglich.[4] It organizes National Hiking Day each year.[5]


The circulation of Schweizer Familie was more than 300,000 copies in 1974.[3] Between July 2004 and June 2005 the magazine had a circulation of 171,905 copies.[6] It rose to 175,643 copies between July 2005 and June 2006 and 179,275 copies between July 2006 and June 2007.[6] Its circulation again rose to 182,866 copies between July 2007 and June 2008.[6]

Schweizer Familie was the third best-selling magazine in Switzerland with a circulation of 185,174 copies in 2009.[2] It rose to 191,262 copies in 2010 and to 193,125 copies in 2011.[7] Its 2012 circulation was 192,853 copies.[7] The circulation of the weekly was 174,538 copies in 2014 and had a readership of 660,000 in the second half of 2014.[1]

See also


  1. ^ a b c d e "Schweizer Familie". Tamedia AG. Retrieved 28 December 2014. 
  2. ^ a b "Where Your Revenues Come From in 2014" (PDF). PricewaterhouseCoopers AG. 2010. Retrieved 13 April 2015. 
  3. ^ a b c "History of Tamedia AG". Funding Universe. Retrieved 19 April 2015. 
  4. ^ "Schweizer Familie". Publicitas. Retrieved 28 December 2014. 
  5. ^ "8th "Schweizer Familie" National Hiking Day". Helsena. Retrieved 28 December 2014. 
  6. ^ a b c "New circulation figures from July 2007 to June 2008". Adnative. 1 October 2008. Archived from the original on 3 March 2016. Retrieved 3 April 2015. 
  7. ^ a b "Top 50 Magazines". IFABC. 30 April 2014. Retrieved 22 March 2015. 

External links