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|Single by Ell & Nikki|
|Format||CD single, digital download|
|Songwriter(s)||Stefan Örn, Sandra Bjurman, Iain James Farquharson|
"Running Scared" is a song performed by Azerbaijani duo Ell & Nikki. It won the Eurovision Song Contest 2011 for Azerbaijan, held in Düsseldorf, Germany. The song was performed in, and qualified from, the first semi-final on 10 May. It was performed in the final on 14 May, and won with 221 points. Ell and Nikki were the first mixed-gender duo to win the contest since 1963 and the first winners from Azerbaijan.
Prior to the release of Running Scared, neither singer had performed in a duo. According to Eldar Gasimov, at the initial stage, both singers were unsure of the success of such a project. Furthermore, after their victory at Eurovision, when asked about planning to continue to work together in an interview to Daily Mail, Nigar Jamal said her primary concern was to pursue a solo career, although she did not rule out the possibility of more joint projects with Eldar Gasimov.
Running Scared was chosen from among 70 submissions coming from both Azerbaijan and abroad which were received by ITV within four weeks from January 10. Eldar Gasimov stated that the song was a perfect common ground for the singers' varying styles, voices and spirits.
The authors of the song are Stefan Örn, Sandra Bjurman from Sweden together with Iain Farquharson from the UK. Örn and Bjurman are also authors of the song "Drip Drop", which represented Azerbaijan at the Eurovision Song Contest 2010.
Running Scared set a new record for lowest average score on a Eurovision winner, earning 5.26 points per jury and breaking the previous record held by Helena Paparizou's My Number One, the 2005 winner.
The official videoclip for Running Scared was released on 11 April 2011 and was directed by Tarmo Krimm. It was preceded by a promotional video released earlier in March. Krimm, who was also the producer of the Eurovision Song Contest 2002 held in his native Estonia, won the right to direct this videoclip after submitting his proposal in February 2011.
The video was shot in southern Crimea, the videoclip features Ell taking photographs of Nikki as she appears sitting on a cliff with a Labrador Retriever and taking a ride on a cable car. These scenes are interrupted by shots of Ell and Nikki singing both separately and together. In the end, Ell is shown climbing up the cliff while Nikki looks at him tenderly, and the joined couple sings the final chorus standing face-to-face.
|Austria (Ö3 Austria Top 40)||22|
|Belgium (Ultratop 50 Flanders)||37|
|Belgium (Ultratip Wallonia)||7|
|Germany (Media Control AG)||33|
|Netherlands (Single Top 100)||59|
|Romania (Romanian Top 100)||99|
|Russia (Digital Chart)||10|
|Switzerland (Schweizer Hitparade)||11|
|UK Singles (The Official Charts Company)||61|