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MTV OMG

MTV OMG
MTV OMG Logo.png
Launched1 March 2018; 17 months ago (2018-03-01)
NetworkMTV (UK & Ireland)
Owned byViacom International Media Networks Europe
Picture format576i (SDTV) 16:9
CountryUnited Kingdom and Ireland
LanguageEnglish
Broadcast areaUnited Kingdom and Ireland
HeadquartersLondon, England
ReplacedVIVA
Sister channel(s)
Website[www.mtv.co.uk]
Availability
Satellite
Sky
(UK & Ireland)
Channel 352
Cable
Virgin Media
(UK)
Channel 318
Virgin Media IrelandChannel 709

MTV OMG (OMG standing for "Obsessed with Music and Gossip") is a British pay television music channel, operated by Viacom International Media Networks. It launched on 1 March 2018, replacing free-to-air sister music channel VIVA.[1][2] The audience profile on Sky Media shows that the channel mainly reaches a target female audience with 59.88% of viewers being female, whilst only 40.12% of the viewers are male.[3] The channel air their very own weekly OMG Top 20 charts each week which are chosen by the channel.[4]

In the first month of July, starting in 2018, MTV OMG is temporarily renamed MTV Pride to coincide with Pride in London, which celebrates the LGBT+ community. Before 2018, this temporary renaming was carried out on its sister channel MTV Classic.

Programming

  • This Week's OMG Top 20
  • #MTVHottest
  • ...'s Birthday Guestlist
  • Pop Obsessions!
  • Hottest 10 Videos Right Now!
  • Top 10 Funniest News Falis!
  • The Official UK Download Chart
  • The Official UK Top 20
  • The Official UK Top 40
  • The Official Chart Update
  • PureMTV
  • The Official UK Number 1

References

  1. ^ Hanley, James. "OMG! MTV to launch new music channel". www.musicweek.com. Retrieved 26 May 2018.
  2. ^ "introducing mtv omg our brand new music channel!". www.mtv.co.uk. Retrieved 26 May 2018.
  3. ^ "Channel profile: MTV OMG". www.skymedia.co.uk. Retrieved 26 May 2018.
  4. ^ "introducing mtv omg our brand new music channel!". www.mtv.co.uk. Retrieved 26 May 2018.