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MODUL University Vienna

Modul University Vienna
Modul University Vienna
Logo of MUV
MottoExpanding Horizons
RectorProf. Dr. Karl Wöber
Administrative staff
48°16′29″N 16°20′8.7″E / 48.27472°N 16.335750°E / 48.27472; 16.335750
MODUL University Vienna

Modul University Vienna (MU Vienna) is a private university established in 2007 in Vienna, Austria, focusing on social and economic development, particularly in the areas of tourism, new media information technology, sustainability, business management, and public governance.

Founded in 1908, MODUL College is the vocational training school with the longest tradition in tourism and hospitality education worldwide. Since 2007, Modul University Vienna has been offering cutting-edge education (BBA, BSc, MSc, MBA and PhD study programs) in the areas of international management, new media technology, public governance, sustainable development, and tourism and hospitality management.[1]

The university consists of four departments: the Department of New Media Technology, the Department of Sustainability, Governance, and Methods, the Department of Tourism and Service Management, and the Department of International Management.

Since 2016, MU Vienna has been partnered with Nanjing Tech University Pujiang Institute to jointly offer study programs in English in the area of hospitality and tourism management.

In June 2018, Modul University Vienna was ranked among the top 1000 universities worldwide in the category "most often cited research results". The international comparison on which this ranking is based has been initiated in 2014 by the European Commission; today the comparison is ranking more than 1.600 institutions in 95 countries and more than 5.000 faculties.[2]

All study programs at all campuses of the Modul University Vienna fulfill the accreditation requirements laid out by the Agency for Quality Assurance and Accreditation Austria (formerly Austrian Accreditation Council).[3] Due to the university’s international orientation, all study programs are conducted entirely in English. The university campus is located on top of Vienna’s Kahlenberg, which overlooks the city of Vienna. Approximately 60% percent of the student body holds non-Austrian citizenship, with a higher percentage of international students at the master’s level.

Since 2012, the BBA in Tourism and Hospitality Management, the MSc in International Tourism Management, and the Master of Business Administration with a major in Tourism Management have held UNWTO.TEDQual Certification. Since January 2013, MU Vienna has been a member of the European Universities Consortium (EUC), a group of higher education institutions that promotes English-taught Bachelor’s programs in Europe.


1908: Foundation of School of Restaurant, Hotel, and Coffee House Studies in downtown Vienna, Kurrentgasse

1946 -1951: Move to Landstrasse, Jauresgasse. Development and launch of the first diploma program, later leading to the Diploma Course in Tourism

1975: Move to Dobling to Peter-Jordan-Strasse. Secondary Vocational School for Tourism

1990: Development and launch of the first International Course in Hotel Management (ICHM)

1994: Development and launch of the first study program at an Austrian University of Applied Sciences in Tourism Management

2006: Development and launch of MODUL cooperation with Beijeng Business School, China

2007: Development and launch of Modul University Vienna as a private university owned by the Vienna Chamber of Commerce


MU Vienna was founded by the Vienna Chamber of Commerce and Industry and the foundation of Saudi-Austrian businessman Mohamed Bin Issa Al Jaber, and built with the support of the City of Vienna and the Vienna Tourist Board. The aim of the founders was to offer students internationally oriented, hands-on studies in the areas of tourism research, information technology, and public administration, making use of the active role of Vienna in European city tourism. Karl Wöber, who had previously taught at the Vienna University of Economics in the field of tourism, was appointed founding president.


The name Modul comes from the honeycomb-like structure of the Tourism College MODUL, where both the school and adjacent hotel of the same name are built in octagonal-shaped conjoined 'modules'. The school and hotel are also in Vienna’s 19th district, and were designed and built from 1973-1975. The university was conceptualized by the leaders of the Tourism College MODUL, and was named Modul University. The two institutions cooperate frequently, but attendance of the Tourism College MODUL is not a prerequisite to enter the university.


MU Vienna provides basic and applied research in areas which are considered as the core challenges in economic and social sciences. It follows a research-driven teaching approach, and its faculty is engaged in contemporary as well as future-oriented basic and applied research. In addition, Modul University Vienna is dedicated to supporting especially young researchers, in particular through the introduction and accreditation of the PhD program in Business and Socioeconomic Sciences in 2012. A research report was created in October 2017 detailing the first decennial of research at Modul University Vienna.

Academic Programs

MU Vienna offers BBA, BSc, MSc, MBA, and PhD study programs in the areas of international management, new media technology, public governance, sustainable development, and tourism and hospitality management. Many programs have optional majors where students can specialize in a particular field.

Bachelor Programs

Bachelor in Tourism and Hospitality Management (with optional majors)

  • major in Event Management
  • major in Hotel Management
  • major in Tourism Management

Bachelor of Science in International Management (with optional majors)

  • major in Entrepreneurship and Governance
  • major in Interactive Marketing

Bachelor of Business Administration in Tourism, Hotel Management and Operations

Master Programs

Master of Science in Management

Master of Science in Sustainable Development, Management, and Policy

Master of Science in International Tourism Management

The Master of Science programs have additional certificates where students can focus their enrichment courses in one of the following fields: Advanced Management, Digital Marketing and Social Media, Innovation and Design for Tourism, Real Estate Management and Hotel Development, Tourism and Services Management, Sustainable Management and Governance, or Business Development.

Master of Business Administration (with optional majors)

  • major in Digital Marketing
  • major in Entrepreneurship, Innovation & Leadership
  • major in Innovation and Experience Design for Tourism
  • major in Real Estate Management
  • major in Sustainable Management and Governance

Doctorate program

PhD in Business and Socioeconomic Sciences


MU Vienna maintains a number of co-operations with academic and industry partners, as well as organizations around the world. Modul University Vienna's maintains study exchange agreements with the following partner institutions:


Boğaziçi University (Turkey), Hong Kong Polytechnic University (Hong Kong SAR), Taylor’s University (Malaysia), City University of Macau (Macau SAR)

Modul University is the first international partner of AdmitAll, a Philippine-based education technology company.


Dublin Institute of Technology (Ireland), NHTV Breda University of Applied Sciences (The Netherlands), University of Southern Denmark (Denmark), University of Surrey (UK), La Rochelle Business School (France), Ramon Llull University (Spain), Cologne Business School (Germany), University of Barcelona (Spain), University of West London (UK), University of Surrey (UK), ISAG – European Business School (Portugal).

North and South America

San Francisco State University (USA), Temple University (USA), Virginia Tech (USA), Universidad Anáhuac Mayab (Mexico), University of Central Florida (USA), University of Florida (USA), UIDE Universidad Internacional del Ecuador (Ecuador)

Campus life

Modul University Vienna is situated on Kahlenberg, a mountain (484 m or 1,588 ft) located in the 19th district of Vienna, Austria (Döbling). Kahlenberg lies in the Wienerwald (Vienna forest) and is one of the most popular destinations for day-trips from Vienna, offering a view over the entire city. Student accommodation arranged by MU Vienna is available in the 19th and 20th districts of Vienna. Many students live in other parts of Vienna or in their home cities and countries and commute to the campus. Kahlenberg can be reached by car or by bus (Bus line 38A)[4] via the Höhenstraße, part of which is cobblestone.

Extracurricular activities

Modul University Vienna has created the MU Cares Intercultural Certificate program to encourage students to participate in shaping their community and honing their professional aptitude by recognising their extracurricular efforts and achievements in light of the MU core values which also include knowledge, creativity, innovation, personal integrity, and mutual respect. The university provides opportunities for students to get involved and volunteer with on- and off-campus events, and it encourages and supports students in finding volunteer work as well. Upon graduation from Modul University Vienna, students who have demonstrated initiative and acquisition in at least four of five intercultural skills units will receive an Intercultural Certificate as a supplement to their diploma. Various student groups such as the Hotel Club, Football Club, Entrepreneurs Club, Movie Club, and MU Choir contribute to student life.

Alumni and Modul Career

Since April 2010, the networking and career service platform Modul Career has been exclusively available to students and alumni of Modul University Vienna and the Tourism College MODUL. Modul Career offers career planning and career development services for the students and graduates of both educational institutions. Its aim is to assist students with finding an internship as well as to support them in career planning and development. They have international partners in the tourism and hospitality industries who offer internship opportunities to Modul students and assist the over 200 graduates who leave the two institutions every year in career placement.

The Modul alumni network consists of over six thousand graduates who currently occupy a variety of positions all over the world. The network offers vocational and industry contacts and the possibility to exchange knowledge and experience and an annual alumni reunion event.


  1. ^ "Expanding Horizons". MODUL University Vienna. Retrieved 2018-02-12.
  2. ^ [1][permanent dead link]
  3. ^ Zentralstelle für ausländisches Bildungswesen (2010). "Informationssystem zur Anerkennung ausländischer Bildungsabschlüsse". Retrieved 2017-11-23. Cite journal requires |journal= (help)
  4. ^ Linien, Wiener (2010). "Passenger Information". Wiener Linien. Retrieved 2017-11-23. Cite journal requires |journal= (help)

External links