The BDM-Werk Glaube und Schönheit (German for BDM Faith and Beauty Society) was founded in 1938 to serve as a tie-in between the work of the League of German Girls (BDM) and that of the National Socialist Women's League. Membership was voluntary and open to girls aged 17 to 21.
The Faith and Beauty Society was established in 1938 to act as a link between the Bund Deutscher Mädel (BDM) and the Nationalsozialistische Frauenschaft. The general idea was that girls should take part in working for the whole Volksgemeinschaft (German community) before they either went on to jobs or – ideally – to marry and have children.
Work in the Society was mainly geared towards priming the girls for their tasks as wives and mothers, and while courses offered ranged from fashion design to healthy living, the overall idea was to teach them home economics so they would 'properly' run their households, cook well for their families, and care properly for their children.
According to Dr. Jutta Rüdiger, who had taken over as the leader of the League of German Girls in 1937:
The task of our Girls League is to raise our girls as torch bearers of the national-socialist world. We need girls who are at harmony between their bodies, souls, and spirits. And we need girls who, through healthy bodies and balanced minds, embody the beauty of divine creation. We want to raise girls who believe in Germany and our leader, and who will pass these beliefs on to their future children.