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Dick Assman

Dick Assman
Richard Arthur Assman

(1934-02-14)February 14, 1934
DiedAugust 15, 2016(2016-08-15) (aged 82)
OccupationGas station employee
Known forAppearances on the Late Show with David Letterman

Richard Arthur Assman (February 14, 1934 – August 15, 2016) was a Canadian gas station employee whose name propelled him to celebrity status across North America for four months in 1995.


In 1995, Assman moved from working at one Petro-Canada station to another. The station's[which?] owner took out an advertisement in the local newspaper[which?] that was sent anonymously to David Letterman, who was amused by Assman's name.[1] Assman was introduced on July 24, 1995, on the Late Show with David Letterman, where he was a nightly feature for about a month. During this time, he was known as "Assman the Gasman".[2]

Live field units in Canada interviewed him for the show. Over the weeks, Joe Namath declared himself an "Ass-maniac", while Assman received a musical tribute from Tony Orlando[3] on Letterman:

Northgate Petro-Canada
Oh, they're relocating
Their new office at Victoria Square
They're celebrating
Oh vaya con dios, Dick Assman
Vaya con dios, my love

As his fame grew,[4][5][6] Vancouver polling company Angus Reid Public Opinion reported that 49 percent of surveyed Canadians in September 1995 had heard of his name.[7] Assman received a number of contracts for commercial appearances, was asked to run for public office, and received many marriage proposals[citation needed]. He received a request to judge a bikini contest in August 1995 for the Janetville Jamboree and Truck Pull in Janetville, Ontario.[2] "Assmania" came to a close in August when Assman visited the Ed Sullivan Theater and was presented with a bouquet of roses by Letterman.[8]

In October 1995, James Blanchard, the U.S. Ambassador to Canada, paid a visit to Assman at his gas station, citing his status as "an international celebrity."[9]

Assman or Assmann is a German-language surname derived from the name Erasmus[citation needed]. Dick Assman himself, who took all this ribbing good-naturedly, pronounced his name "oss-man", as it is pronounced in German.[1]

Personal life

Assman was born in Neudorf, Saskatchewan to Adolf and Elizabeth Assman.[10] He died on August 15, 2016.[11]


  1. ^ a b "Dick Assman still chuckles over his David Letterman fame". May 15, 2015. Retrieved August 19, 2016.
  2. ^ a b "What a cheek: The Assman is coming to Ontario". Toronto Star. 4 August 1995. p. A14. Retrieved 3 September 2014.
  3. ^ Late Show w/David Letterman - Dick Assman Part 1 on YouTube
  4. ^ (9 August 1995). Assmania goes on tour, Waterloo Region Record
  5. ^ (4 August 1995). What a cheek: The Assman is coming to Ontario, Toronto Star
  6. ^ (28 July 1995). Letterman's Regina pal takes the Late Night ribbing in his stride, Waterloo Region Record
  7. ^ Luscombe, Belinda. "NEXT: I.P. DALY ON NIGHTLINE", Time, published October 2, 1995, accessed February 8, 2007.
  8. ^ (21 August 1995). What's in a name? Ask Letterman guest, Free Lance Star (Associated Press)
  9. ^ (5 October 1995). Ambassador visits Assman, Waterloo Region Record
  10. ^ "Obituary of Richard Assman". August 15, 2016. Retrieved August 19, 2016.
  11. ^ Hudes, Sammy (August 19, 2016). "Dick Assman of Letterman fame dies at 82". Retrieved August 19, 2016.

External links