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About Us - Sustainable Business Institute

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ABOUT US

WHO ARE WE?
The Sustainable Business Institute Inc. (SBI) was founded in Silicon Valley in 1995 and is a nonpartisan 501c(3) nonprofit. Our mission is to benefit the public by encouraging business leaders to adopt and communicate sustainable business practices.

WHAT IS CORPORATE SUSTAINABILITY?
Corporate sustainability is the business practice of improving profitability, competitiveness, and market share while preserving natural resources and ensuring the well-being of all life on this planet.

WHY IS CORPORATE SUSTAINABILITY IMPORTANT?
Private and public business choices enormously impact the quality of life in our communities. Effectively managing our business footprint addresses current market dynamics while ensuring a better quality of life for future generations. The bottom line is sustainable business practices make good business sense. Corporate sustainability offers a compelling return on investment by driving innovation, managing risk, and improving stakeholder relations.

VISION
The SUSTAINABLE BUSINESS INSTITUTE (SBI) is the premier catalyst for the business community and public to take the lead in implementing equitable worldwide sustainability practices.

MISSION
To benefit the public through outreach initiatives that encourage business leaders to identify, create, implement and communicate economically viable sustainability practices.

HOW DOES SBI ACCOMPLISH ITS MISSION?
SBI educates business leaders and the public through a variety of programs including the CEO Forum on Sustainable Business and the Seal of Sustainability.

CEO FORUM ON SUSTAINABLE BUSINESS
Since its founding in 1994, the SBI has convened five CEO Forums on Sustainable Business. This year's Sixth Annual CEO Forum on Sustainable Business will further augment the ability of SBI to conduct its educational outreach on an increasingly global scale.  READ MORE HERE

SEAL OF SUSTAINABILITY
Another vehicle to promote sustainable business practices is the Seal of Sustainability (the “Seal”). The Seal recognizes businesses that are committed to sustainable business practices economically, environmentally, and socially. The Seal also serves as a powerful tool for the public. When individuals choose to do business with a recipient company over a non-recipient company, it signals that they value socially and environmentally responsible corporate practices and support businesses that value the same. READ MORE HERE


Sustainable Business Institute 2009