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Business

Makeup in the Technicolor Age

When Technicolor changed the face of the film industry, it also altered the cosmetics industry, sparking the great Hollywood Powder Puff War of the 1930s.

The Link Between Startups and Privilege

Self-made? The most successful independent ventures are often backed by legacy money or networks.

Light Bulbs for Beauty

When electric lighting was first introduced to U.S. households, marketing departments tried to convince women that better lighting would be flattering.

How Business Got Risky

The word “risk” took on new meaning in the 19th century, when it became a way of understanding the interactions between individuals and economic markets.

Not Everyone Wants Their Donations Touted on Facebook

Some people are more inclined to give when they know their friends will find out—and some are not.

Governing Fisheries in the High Seas

Overfishing is a huge problem in international waters. Some suggest a fishing ban. Others stress a shared shift toward cooperation and long-term thinking.

The Crucial American Warehouse

In 19th-century America, the changing economy called for warehouses, which in turn created the warehouse districts that defined many cities.

What Made the Pinto Such a Controversial Car

The Pinto became known as the subcompact car that Ford sold while ignoring major safety defects. But was that just a false narrative?

Entrepreneur Personality Test

A study of successful entrepreneurs finds a high level of emotional intelligence and sociability, along with a marked need to dominate.

When Washington D.C. Became a Tourist Destination

When the U.S. federal government first moved to D.C. in 1800, the city was still largely swamp. Tourists didn't start to visit until many decades later.